We have started mocking up ideas for our digipak designs for a landscape half page advertisement. I decided to use a shot taken directly from our shoot for my attempt. The symmetry in the image reflects the directional influences of Wes Anderson we have taken in the video itself.
I decided to use the drop logo as a central feature as this is a motif of the bands star image. Along with the band name and song title in the centre which has also become a theme in their marketing.
The image itself connotes the genre of the video and the song, establishing the premise of the boy/girl relationship in the video.
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